And Now a Word from our Sponsors…

Posted on September 2, 2015 in ATSC News

Cox Media Group

ATSC 2015 sponsor Cox Media Group (CMG) is an integrated broadcasting, publishing, direct marketing and digital media company whose operations include 14 broadcast television stations and one local cable channel, 59 radio stations, seven daily newspapers and more than a dozen non-daily publications, as well as more than 100 digital services. 

CMG is heavily involved in the development of the ATSC 3.0 next-generation digital television standard.  “I think 3.0 is absolutely vital to our future in broadcasting, and we need to get it done as soon as practical,”  says Dave Siegler, CMG VP of Technical Operations, chairman of the ATSC 3.0 Personalization and Interactivity Implementation Team (PI-IT), and member of the ATSC Board of Directors. CMG is also one of nine major broadcast groups making up the Pearl TV partnership and is working hard to develop business models based on ATSC 3.0.

ATSC 3.0’s evolution depends on industry collaboration. With continued participation from corporate sponsors like CMG, the next generation of television will become a reality.  CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 31 million TV viewers, more than 3.5 million print and online newspaper readers, and more than 14 million radio listeners. 

For more information about Cox Media Group, please  visit www.coxmediagroup.com  

NAB Labs

ATSC 2015 sponsor NAB Labs, a technology-focused initiative of the National Association of Broadcasters, provides a platform for innovation, a venue for forging partnerships and testing new technology, and educational events to create awareness about over-the-air radio and television technology initiatives. NAB Labs focuses on six areas – showcase, incubator, innovation, partnerships, testing, education & evangelism:

NAB Labs 1) provides a venue for presenting the broadcast industry’s latest technical developments to its membership, government officials, the press and other influential audiences; 2) offers funding and other assistance for the development of new technologies and services beneficial to the broadcast industry; 3) stimulates creation of new ideas and applications enabling the next generation of radio and television broadcasting; 4) maintains liaisons with industry and technology partners, to keep members informed of the latest global developments, as well as promulgate homegrown innovations worldwide; 5) provides a forum for validating the effectiveness and appropriateness of new technologies for broadcasting; and 6) creates continuing education for members’ technical staff, develops best practices for broadcasters’ application of new technologies, and brings together the best and brightest broadcast technologists and researchers from around the world.

NAB is proud to have worked with ATSC all the way from its formation over 30 years ago to the current intense effort on ATSC 3.0. NAB Labs will continue its strong participation in ATSC as verification and testing of the new standard is undertaken.

Keep up with all of NAB Labs’ activities through our website, LinkedIn, Twitter, Facebook and Broadcast Blog.

Posted in ATSC News