Call for Participants: ATSC 3.0 Consumer Showcase and Workflow Demonstrations at the 2016 NAB Show
In just 3-1/2 months, broadcasters from around the world will converge on Las Vegas for the annual NAB Show – the ideal opportunity to showcase advancements in terrestrial broadcasting made possible by ATSC 3.0.
The ATSC is now gathering participants interested in demonstrating or sponsoring an ATSC 3.0 Consumer Showcase, highlighting specific over-the-air improvements that viewers will soon enjoy. In addition, the NAB Futures Park has dedicated a portion of its space on the exhibit floor to ATSC 3.0 Workflow Demonstrations.
A consortium of organizations, led by the ATSC, Consumer Technology Association and National Association of Broadcasters, is organizing these NAB Show demonstrations that are open to any company involved in ATSC 3.0 development. Specific participation details are outlined below.
Venues
The ATSC 3.0 Consumer Showcase will be located in the lobby area in the upper level of the South Hall in the Las Vegas Convention Center. The ATSC 3.0 Workflow Demonstrations will be located in a special area of the NAB Futures Park pavilion at the East end of the Upper South Hall.
Request for Proposals: ATSC 3.0 Consumer Showcase
The Consumer Showcase exhibit area will be jointly managed by ATSC, CTA and NAB. The ATSC is interested in products and technologies that showcase the consumer side of ATSC 3.0. Examples may include, but are not limited to:
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4K HDTV reception- High Dynamic Range, High Frame Rate, Wide Color Gamut video
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Consumer Antenna Products
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Immersive Audio
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Hybrid Broadband functionality
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Advanced Emergency Alerting
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Accessibility
If your organization is interested in demonstrating an ATSC 3.0-related consumer technology in the Showcase, please contact Lindsay Shelton-Gross as soon as possible at lsheltongross@atsc.org with the subject line “NAB ATSC Consumer Showcase” to learn more about the demonstration proposal process.
ATSC 3.0 Consumer Showcase Sponsorship Opportunities
If you are interested in becoming a sponsor of the Consumer Showcase, please contact Lindsay Shelton-Gross at lsheltongross@atsc.org for a list of benefits. Sponsors will be given preference for demonstration space in the 3.0 Consumer Showcase, but space is not guaranteed.
Request for Proposals: ATSC 3.0 Workflow Demos at NAB Futures Park
The 2016 NAB Futures Park will host a special section devoted to ATSC 3.0 workflows required to provide the services that will be on display in the Consumer Showcase. This exhibit area will highlight new equipment that will be required at the broadcast station to offer the consumer access to the advanced features enabled by ATSC 3.0. (We are currently exploring the feasibility of providing a live ATSC 3.0 link from the Futures Park to the Consumer Showcase.)
Equipment and technology companies interested in contributing to and participating in the ATSC 3.0 ecosystem and workflow demonstrations at NAB Futures Park should contact Lindsay Shelton-Gross at lsheltongross@atsc.org
General information about the Futures Park is available online at http://www.nablabs.org/projects/futurespark.asp
Posted in ATSC News
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