ATSC News

SOUNDBITE

Posted on August 7, 2019 in ATSC News

“With the two-way broadband connection that ATSC 3.0 enables, the ability to make personalization and recommendations more immediate, more accurate and more intuitive expands enormously. This not only makes content owners and operators happy, but viewers, too. The more relevant the content, the less likely they are to change channels, or services.” – Bart Van Daele, Synamedia

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PRESIDENT’S MEMO: Evolution and Revolution

Posted on June 4, 2019 in ATSC News

As a standards organization, ATSC needs to focus on the present and simultaneously lay the groundwork for the future.In the near term, ATSC is laser-focused on supporting successful commercial deployment of ATSC 3.0 in the U.S. We are honing the Standards as feedback from the field comes in. We are drafting Implementation Guides and Recommended Practices to help implementers navigate the Standards. We are supporting out-reach and education efforts underway in NAB, SMPTE, IEEE BTS and SBE. We are organizing multiple plugfests to assist interoperability testing. And we are supporting the consumer electronics industry’s efforts to offer ATSC 3.0 receivers as Next Gen TV broadcasts in the U.S. are launched in the coming months.

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Next Gen TV Conference Rewind

Posted on June 4, 2019 in ATSC News

A look back at the 2019 Next Gen TV Conference in Washington, D.C.

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LECHNER AWARD: Goldberg Receives ATSC Technical Honor

Posted on June 4, 2019 in ATSC News

Industry veteran Adam Goldberg received the 2019 Bernard J. Lechner Outstanding Contributor Award, ATSC’s highest technical honor. The award presentation capped the two-day 2019 ATSC Next Gen TV Conference. Goldberg chairs the S36 Specialist Group on ATSC 3.0 Security, where he led the development of the A/360 ATSC 3.0 Security and Service Protection Standard. A/360 defines methodologies to secure content and data flows described in ATSC 3.0 specifications. 

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CHAT ROOM: On the Road to ATSC 3.0 – Literally

Posted on June 4, 2019 in ATSC News

In the Chat Room this month, THE STANDARD sat down with Dr. Jong Kim, who chairs the ATSC Planning Team 5 (PT5) on ATSC 3.0 Automotive Applications. An ATSC Board member, he is Senior Vice President at LG Electronics and President of the Zenith R&D Lab, and a long-time player in advanced television going back to the ATSC 1.0 days. At the 2019 Next Gen TV Conference, we asked Dr. Kim to bring us up to date on what’s happening with ATSC 3.0 in the automotive arena.

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CHANGING OF THE GUARD: New TG3 Chairman is Luke Fay

Posted on June 4, 2019 in ATSC News

Respected standards expert Luke Fay is the new Chairman of TG3, the ATSC Technology Group overseeing ATSC 3.0 Next Gen TV standards. He succeeds Madeleine Noland, who became ATSC President on May 15. Fay, senior manager of technical standards at Sony Home Entertainment & Sound Products – America, had been TG3 Vice Chair since its inception in 2011. 

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GOOGLE THIS! ATSC: 130-Plus Members Strong

Posted on June 4, 2019 in ATSC News

President Madeleine Noland calls our members “the backbone of ATSC.”  With the rollout of Next Gen TV powered by ATSC 3.0 under way, current members are stepping up their engagement while new members – including Google LLC and InterDigital Inc. – are jumping onboard. 

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NEWSFLASH: FCC Begins Accepting ATSC 3.0 Applications

Posted on June 4, 2019 in ATSC News

On May 28, the FCC began accepting licensing applications for Next-Gen TV service via its Licensing and Management System (LMS). This development follows the commission’s completion of a revision to its Form 2100 and changes to LMS to deal with updates to accommodate ATSC 3.0 license applications.

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JUNE DATEBOOK: Mark Your Calendar

Posted on June 4, 2019 in ATSC News

This month’s meetings, events and dates of interest to ATSC members, industry colleagues and key stakeholders.

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SOUNDBITE

Posted on June 4, 2019 in ATSC News

“A fundamental advantage is that we are point to multi-point, which is what we do better than anybody else.  It’s incredibly efficient.  We have an advantage at the height and the power at which we operate.  That gives us great reach.” – Brett Jenkins, Executive VP and Chief Technology Officer, Nexstar at the 2019 ATSC Next Gen TV Conference

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