ATSC News

And Now a Word from Our Sponsor….

Posted on October 2, 2017 in ATSC News

ATSC sponsor Sony Electronics Inc. is a subsidiary of Sony Corporation, which designs, develops, manufactures, and sells electronic equipment, instruments, and devices for consumer, professional, and industrial markets worldwide.

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President’s Memo: The End of the Beginning

Posted on September 5, 2017 in ATSC News

A trip to the hardware store recently in suburban Cleveland left me smiling.  I overheard a store employee point out a supply of indoor TV antenna products for a customer – and then offer that “a whole bunch are on order” with plans to fill out a whole new section of the store with a selection of TV antenna offerings. 

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Pace Accelerates on CTA Recommended Practices for ATSC 3.0 TV Receivers

Posted on September 5, 2017 in ATSC News

The ATSC’s skyscraper infographic for explaining progress toward completing the suite of ATSC 3.0 standards is clever and appropriate beyond the construction analogy.  There are some well-known broadcast antenna sites atop some even better known skyscrapers.  Those TV signals make their way to millions of individual homes.  Completing the analogy, the Consumer Technology Association (CTA) has its own “house-sized” standards construction project creating a family of recommended practices for ATSC 3.0 TV receivers.

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CHAT ROOM: Momentum for ATSC 3.0 Personalization and Interactivity

Posted on September 5, 2017 in ATSC News

In the Chat Room this month, THE STANDARD sat down with Dave Siegler, Chair of the ATSC 3.0 Personalization and Interactivity Implementation Team, the group that’s promoting, testing and developing the many interactive capabilities of ATSC 3.0. Long-time ATSC Board member and Vice President of Technical Operations for Cox Media Group, Siegler opines on the important role of ATSC Implementation Teams, especially now as Next Gen TV powered by ATSC 3.0 moves closer to commercialization.

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ATSC 3.0 HDR Progress Report

Posted on September 5, 2017 in ATSC News

Since the A/341 Video–HEVC standard (including high dynamic range or HDR) was approved in May, the ATSC has been considering additional technologies related to HDR and wide color gamut (WCG). 

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THE ENVELOPE PLEASE… ATSC Chairman Friedel to Receive Lifetime Achievement Emmy

Posted on September 5, 2017 in ATSC News

For all of us involved in the ATSC, the highlight of the 69th Technology & Engineering Emmy Awards will be the Lifetime Achievement Award for Richard Friedel, Chairman of the ATSC Board of Directors.

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New NAB Video Highlights ATSC 3.0 Opportunities

Posted on September 5, 2017 in ATSC News

As the television industry awaits word from the FCC regarding the use of broadcast TV spectrum for ATSC 3.0 signals and services, the NAB has produced a three-minute video that highlights industry excitement about Next-Gen TV powered by ATSC 3.0 technology.

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SEPTEMBER EVENTS CALENDAR: Kick Off to Busy Fall

Posted on September 5, 2017 in ATSC News

With the college football season getting into full swing this month, the ATSC also is kicking off a busy fall with nearly three dozen important September meetings of TG3 Technology Group and various Specialist and Ad Hoc Groups to help bring the last remaining pieces of the ATSC 3.0 suite of standards across the goal line.

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Someone You Should Know Joe Seccia, GatesAir

Posted on September 5, 2017 in ATSC News

Joe Seccia, Manager of TV Transmission Market and Production Development for GatesAir, has two decades of projects under his belt as a key contributor to ATSC technologies. His primary focus for the new standard is with the Physical Layer S32 specialist group, but Seccia started as a design engineer working on ATSC 1.0 to develop a method to connect the studio multiplexer’s output with the transmitter’s input. 

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And Now a Word from Our Sponsor…

Posted on September 5, 2017 in ATSC News

ATSC 2017 sponsor Verance develops content measurement and enhancement technologies that the company says are at the forefront of innovation and set the industry standard for music, movies and television.  Emmy-Award-winning Verance technologies have been adopted by more than 100 leading entertainment and technology companies, deployed in over 270 million consumer products and incorporated into the Blu-ray Disc standard used by major studios and all Blu-ray device manufacturers. 

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